Google's Product Listing Ads see rapid growth

02/7/2014 | eMarketer

Product Listing Ads that offer marketers a way to include photos and pricing information in Google search results saw major growth during the fourth quarter, with spending up 71% from the previous quarter, according to The Search Agency. Ad impressions were also up 83%, as were clicks, with a 63% jump quarter-over-quarter. Mobile became a bigger platform for the ads in 2013.

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