Why face time still matters

02/11/2009 | Bloomberg Businessweek

In the age of BlackBerrys and iPhones, face-to-face interactions are more important than ever because they offer more opportunity to build connections and avoid ambiguity, says Jerry S. Wilson, a member of the Coca-Cola board. "Face-to-face interactions ... allow all parties to discuss issues and identify, in real time, potential disagreements and alternative approaches to a situation," he says.

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