Workers kick the smoking habit through peer support

02/11/2010 | Employee Benefit News

Employee testimonials from workers who have successfully quit smoking are effective in engaging other workers to do the same, employers have found. Another strategy that works: A corporate tobacco-free policy. "Whenever we make an announcement like that, the numbers go off the chart in the weeks afterwards with people thinking 'This is what I need to kick the habit,'" said Fred Williams, the director of health management strategies at Quest Diagnostics.

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