Shed preconceived notions to spur innovation

02/11/2014 | Forbes

Preconceived notions can hamper your ability to innovate, so it may be beneficial hire from outside your industry. That strategy paid off for Thinknear, which made many of its early hires from outside the mobile-advertising space. "This allowed us to redefine every piece of our business, from the product, the technical architecture, our support services, and even our reporting," writes Eli Portnoy.

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