Analysis: Not all Super Bowl marketers chose HD ads

02/12/2007 | Broadcasting & Cable

A little less than one-third of the 69 Super Bowl spots were shown in standard definition, as marketers apparently were not willing to pay as much as 10% in additional production costs for HD, according to this analysis piece.

View Full Article in:

Broadcasting & Cable

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
VP, Client Partner, Digital Marketing
iCrossing, Inc.
Santa Monica, CA
Senior Regional Interactive Sales Manager
Comcast Spotlight
Bethesda, MD
Sales Executive, and Mamá
New York, NY
Marketing Services Director
Farm Journal Media
Rosemont, IL
Director, Revenue Operations - Technical Program Management
Pandora Media, Inc.
Oakland, CA