Draftfcb's search for a new chief is seen as increasingly difficult

02/12/2013 | Adweek

The new CEO at Draftfcb will face a tough challenge after the loss of several key clients. "Some believe it's the hardest search in advertising right now," Noreen O'Leary writes. Paul Gumbinner, a recruiter uninvolved in the search, says Interpublic needs to look outside its network for fresh leadership. "They need to bring in someone who is totally objective and comes in with an iron glove to make the changes that need to be done," Gumbinner said.

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