Nextdoor hyperlocal sets a high bar for entry

02/12/2013 | GigaOm

Hyperlocal site Nextdoor is raising the bar for readers looking to be part of its network of neighborhood news, notices and discussions by adding a social networking element. Participants must register and be verified as residents of a particular area -- a policy that distinguishes Nextdoor from the wide-open Patch and other hyperlocals. The strategy could improve the site's potential for monetization by keeping the signal-to-noise ratio high, this article notes.

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