Kirshenbaum enjoys sweet smell of Avon's fragrance account

02/14/2008 | Advertising Age (tiered subscription model)

MDC Partners' Kirshenbaum Bond & Partners has added creative and strategic development duties for Avon Products' worldwide fragrance business. Avon's agency of record, WPP Group's Soho Square, will continue in that role, retaining creative chores for its beauty, skin care, jewelry and apparel lines of merchandise.

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