YouTube channel FreddieW seems ready for prime time

02/14/2013 | Adweek

FreddieW, a YouTube channel that promises "sweet vids with rad FX," shows the potential of video outlets to achieve true mainstream appeal. The channel has 4.6 million subscribers and has notched nearly 800 million views. On the financial side, the channel has signed Dodge as the sponsor of the second season of its "Video Game High School" series, and has generated $808,341 in funding through Kickstarter.

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