Film about ad campaign that toppled a dictator is up for an Oscar

02/15/2013 | FastCoCreate

Chilean dictator Augusto Pinochet met his end in large part as a result of an ad campaign that's the subject of the Oscar-nominated film "No." Filmmaker Pablo Larrain remembers the 1988 campaign, which came in response to Pinochet's referendum on his rule. One key to the success of the opposition was the nature of the campaign, which rather than dwelling on the oppressive nature of the coup-installed regime, focused on the bright and upbeat possibilities for a free Chile, Larrain says.

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