A&P reveals Fresh Markets prototype in N.J.

02/16/2006 | Progressive Grocer

A&P opened a high-end Fresh Markets store in Midland Park, N.J., featuring a heavy selection of organic produce and goods, an expanded deli and a liquor department offering weekend wine tastings. A&P's new Fresh Markets prototype is part of a two-pronged growth strategy to convert its entire portfolio into either Fresh Markets or value-oriented Food Basics stores.

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