Dating sites strive for retention with couples options

02/16/2014 | Mashable

Websites well known for their dating and matchmaking services such as HowAboutWe and Match.com are testing out services that appeal to couples in order to retain users after they are done with the dating scene. HowAboutWe's date-suggestion product designed for couples has drawn new customers, only 12% of whom had used the site when single.

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