OMD, Wieden+Kennedy top YouTube list

OMD and Wieden+Kennedy topped YouTube's lists of media and creative agencies, respectively, for last year based on the popularity of YouTube-specific ads. Ben Winkler, chief digital officer for OMD, says the agency typically buys 2 million to 3 million views to get momentum going. "Anything less may not catch fire," he says, adding that "no amount of media strategy can make a terrible video go viral."

View Full Article in:

Advertising Age (free access for SmartBrief readers)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
Denver, CO
Director of Marketing - Denver
Denver, CO