BelVita celebrates "morning wins"

02/17/2014 | MediaPost Communications

Mondelez International's BelVita Breakfast Biscuits brand is running a campaign that focuses on consumers' "morning wins." Consumers share morning victories, such as getting children to school, on Twitter, and winners are awarded a personalized certificate and a virtual or real trophy. The campaign also has radio spots featuring #MorningWin stories from fans that have been turned into songs.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO
Director of Marketing - Denver
zvelo
Denver, CO