CP+B has gone back to the '90s for a new spot promoting Kraft Macaroni and Cheese and its Teenage Mutant Ninja Turtles shaped pasta. In the commercial, rapper Vanilla Ice stocks shelves with mac and cheese while singing his "Ninja Rap" song from a 1991 "Turtles" movie, when a mother recognizes him and joins him in a dance-off. Her son makes a hasty escape as Vanilla Ice says, "Word to your mother."
Kraft has Vanilla Ice pitch its Ninja Turtles mac and cheese
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