Why WhatsApp avoided advertising, user tracking

02/21/2014 | Bloomberg · USA Today

When Jan Koum left Yahoo in 2007, a big reason was his frustration with Internet giants' focus on advertising and tracking users, according to this profile. In a 2012 blog post, he further criticized the prevailing Internet business model, writing that "[n]o one wakes up excited to see more advertising." Now Koum is joining Facebook -- an ad behemoth in its own right -- as part of a $19 billion deal.

View Full Article in:

Bloomberg · USA Today

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Mobile App Acquisition Manager
Publishers Clearing House
New York, NY
Business Development Associate
inMarket Media LLC
Solutions Engineer
Portland, OR
Senior SEO Strategist
iCrossing, Inc.
New York, NY