Mobile becomes battleground for chip wars

02/22/2010 | New York Times (tiered subscription model), The

Several chip manufacturers are in the running to become the leading player in the mobile marketplace. Executives say the race for market dominance will be expensive because of the high cost of development and the pressure to cram high-level performance into a chip that works in smartphone or small laptop. "The first one out there with these types of products is really the one that wins in the marketplace. This is a game changer," says Jim Ballingall of GlobalFoundries, which is completing a chip factory in Dresden, Germany.

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