4 keys for building long-lasting customer relationships

02/24/2014 | Intuit Small Business Blog

Customer loyalty established by building enduring relationships is key to sustaining a business through thick and thin, according to Kevin Canning, president of PearlsOfJoy.com. That begins with engaging in a two-way conversation with customers, answering their queries and building a community. Also, provide useful advice online and leverage the power of word-of-mouth marketing.

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