Analysts: WhatsApp gives Facebook a temporary lead

02/24/2014 | Reuters

Facebook's WhatsApp deal makes it a leader in smartphone communication, but keeping that position in the mobile market could be tricky, analysts say. "If Facebook is not first in line when ... people are firing up their devices, it stands a chance of never connecting with those folks, because there are so many alternatives," Gartner's Brian Blau says.

View Full Article in:

Reuters

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Digital Ad Operations Specialist
Crain Communications
Nationwide, SL_Nationwide