Mobile focus of Keds campaign helps it reach young women

02/24/2014 | Mobile Marketer

Keds is concentrating on mobile with its broader campaign to help girls and women build self-esteem. The brand is offering video, photos, m-commerce and social media links on a microsite for its Million Brave Acts initiative. The website includes articles and content designed to boost self-esteem, including tutorials and videos that can be shared across social media platforms.

View Full Article in:

Mobile Marketer

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Vice President, Public Relations
iCrossing, Inc.
San Francisco, CA
Online Advertising Specialist
Tableau Softwarwe
Seattle, WA
Director, Digital Research (Burbank or New York)
Warner Bros. Entertainment Inc.
Burbank, CA
Data Entry and Integrity Coordinator
Interactive Advertising Bureau
New York, NY
Director of Business Development - Denver/New York
zvelo
Denver, CO