NBA TV to go high-def all day in deal with TBS

02/25/2005 | Mediaweek

NBA TV and Turner Broadcasting System have reached an agreement that will let NBA TV distribute games and other programming in high-definition 24 hours a day. "This deal allows us to advance our equity stake in NBA TV, as well as to further our outstanding long-term partnership with the NBA," said Jim McCaffrey, executive vice president of operations and strategy at TBS.

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