Broad range of advertisers target eco-moms

02/25/2010 | ClickZ

An increasing number of marketers are interested in reaching environmentally conscious moms, who have already been targeted by online ad networks. These women are 22% more likely to consider buying green products and 40% more likely to tell others about such a product, according to Resonate Networks. "Agencies with CPG brand clients or moms as a primary target, their clients are asking them about how to reach green moms," said Wendy Goldman Scherer of The Social Studies Group.

View Full Article in:

ClickZ

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Senior Analyst Seasonal Merchandising Planning
Walgreens
Northbrook, Illinois
Warehouse Systems Manager
Uline
Pleasant Prairie, WI
HR Organizational Partner
HSN
Saint Petersburg, Florida
Process Improvement Manager
Uline
Pleasant Prairie, WI
Assistant Store Director-Operations, M&M's World NYC Times Square
Mars Retail Group
New York- Times Square, New York