How a business makes money investing in old paper plates

02/25/2013 | USA Today

Jennifer Sherwood and Adam Schlain, founders of, have built a successful online business selling paper plates and other party supplies, many of which are no longer available in stores. They stock supplies up to 30 years old, including items featuring the Teenage Mutant Ninja Turtles, Snow White and Garfield. "Other people, they go out there and invest in the stock market," Sherwood says. "We invest in paper plates."

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