Viralheat developer platform enables apps to be "more social"

02/27/2013 | ClickZ

SocialChorus and Anametrix have signed up to use the applications programming interfaces of Viralheat's new developer platform for social media marketing, Lisa Lacy writes. "Viralheat also says its scalable cloud infrastructure takes care of details like scheduling messages and monitoring conversations in real-time, freeing up developers to focus on their applications," Lacy writes.

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