Investors shouldn't fret that Whole Foods pays a premium to work with responsible suppliers, writes Alyce Lomax. The grocery chain's ethical purchasing puts it on a sounder long-term footing, Lomax argues, and will ultimately improve its bottom-line results. "The pursuit of good, sustainable, positive practices throughout supply chains makes better companies," she writes. "[T]here's a better shot of making big money through the truly long-term view."
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