Twitter promos are coming to mobile apps

02/29/2012 |

Twitter is set to roll out its Promoted Tweets and Promoted Accounts products across its official mobile applications, in the network's first effort to reintroduce promoted content since a debacle last year. This time around, promoted content will be integrated into users' main timeline and search results, rather than showcased in a separate area of the screen, and will be easily dismissible simply by scrolling or swiping.

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