Wal-Mart targets moms via branded entertainment deal with Yahoo!

03/1/2010 | Forbes

Yahoo! and Wal-Mart have teamed up to launch a trio of branded entertainment channels that are meant to reach the portal's audience of 23 million moms. The sponsorship deal, for which financial terms were not disclosed, reportedly is Wal-Mart's biggest single online ad effort.

View Full Article in:

Forbes

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
TAX MANAGER
Ralph Lauren
Lyndhurst, New Jersey
Marketing Campaign Planner: Bloomingdale's, New York, NY
Bloomingdale's
New York, New York
MERCHANDISE BUYER - Run and Fitness
TJX Companies Inc.
Fort Collins, Colorado
Compensation Manager
TJX Companies Inc.
Framingham, Massachusetts
Product Manager
Crate and Barrel
NORTHBROOK, Illinois