Eisner shows old-school savvy for new media

03/3/2008 | NYTimes.com

Former Walt Disney Company chief Michael D. Eisner, whose second new-media series, "The All-For-Nots," is launching next week on the Web, mobile devices and HDNet, has surprised some critics with his smooth transition to digital media. Eisner's first series, "Prom Queen," attracted almost 20 million viewers on MySpace and other sites, and his new show has signed Chrysler and Expedia as sponsors.

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