Technology to amplify the size of your business

You probably hope your business will get bigger one day; in the meantime, there are plenty of technology tools to help you "fake it until you make it." Eilene Zimmerman reviews some of the options, including Google Voice, which can act as a personal transcription service for incoming phone calls, and MailChimp, an e-mail platform that automatically follows up on sales leads or customer feedback.

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New York Times (tiered subscription model), The

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