Harness your advocates to market your business

03/4/2013 | BusinessNewsDaily.com

To magnify your word-of-mouth marketing, find your strongest advocates and encourage them to rate and review your business online, writes Rob Fuggetta, founder and CEO of Zuberance. Give advocates special deals to share with their networks of acquaintances, and offer social sharing widgets that allow advocates to talk up your company on social media.

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