IBM shopping app implements AR technology

03/4/2013 | CNET

IBM demonstrated a comparison-shopping application that makes use of augmented-reality technology to bring a Web-like experience to shopping in a bricks-and-mortar store. "The same experience people expect online is available in the store," said IBM Research's Amnon Rebak. IBM is testing the app with a U.K. retailer and hopes to bring the technology to U.S. retailers as well, Rebak added.

View Full Article in:

CNET

Published in Briefs:

SmartBrief Job Listings for Retail

Job Title Company Location
EVP, Catalog/Online Store
National Geographic Society
Washington, Dist. Columbia
Senior Director, Learning and Workforce Development
National Retail Federation
Washington, Dist. Columbia
Director, Leadership Development & Talent Acquisition
Hibbett Sporting Goods, Inc.
Birmingham, Alabama
Vice President of Marketing
Blair
Warren, Pennsylvania
Commercial Building Products Sales Specialist
Parksite Inc
Columbia, SC