Green volunteers make good workers

03/5/2010 | GreenBiz.com

With 3 million Americans expected to volunteer for the Great American Cleanup environmental campaign, the organizers say businesses should be encouraging their workers to lend a hand. Company-backed volunteer work boosts employee morale, increases brand awareness and teaches workers to function as a team, says Keep America Beautiful chief Matt McKenna. "A good volunteer is a good corporate employee," he adds.

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