Hertz business stays with DDB, OMD

03/6/2007 | Adweek

Omnicom Group's DDB reportedly will remain Hertz's lead creative shop, with sibling OMD as media partner, following a review. Finalists for the creative portion of the account included WPP Group's JWT and Omnicom Group's BBDO, but the contenders for the media business were not known, sources said.

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