Rodes to become Havas chief

03/9/2006 | Advertising Age (tiered subscription model)

The Havas board will vote March 10 on the nomination of Fernando Rodes to become CEO of the agency. Vincent Bollore's naming of Rodes, who is currently CEO of Havas' media buying and planning unit MPG, is the first executive move from the French financier since he became chairman of Havas nine months ago.

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