Curated sites are the human face of e-commerce

03/9/2012 | eMarketer

Many e-commerce sites use Netflix-style algorithms to serve up product recommendations to their customers -- but some are falling back on human curation to facilitate product discovery. The hand-curated sites tend to offer far fewer products than automated rivals, but users say that's part of their appeal. "Curated e-commerce is becoming recognized by both retailers and shoppers for its simplicity and ability to help fill an online void," says analyst Krista Garcia.

View Full Article in:


Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Senior Sales Manager
OnProcess Technology
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC
Affiliate Solutions Consultant
Santa Barbara, CA
Associate Director of Ad Operations
Opera Mediaworks
New York, NY