Chevy brings high-tech tools to SXSW

03/10/2010 | Brandweek

Chevrolet has teamed up with Gowalla, a place-based social network, for several initiatives tied to this month's South by Southwest conference. Under the branded program, attendees can check in and tell their friends their location; use camera phones to capture special bar codes on Camaro, Volt and Cruze models that trigger a microsite about the vehicles; and download an application that uses augmented reality to generate 3-D versions of Chevy's lineup.

View Full Article in:

Brandweek

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Sales Manager
mGage
Multiple Locations, SL_Multiple Locations
SEO
RetailMeNot
Austin, TX
Product Marketing Manager-B2C
RetailMeNot
Austin, TX
Partner Manager
RetailMeNot
Austin, TX
Product Marketing Manager-B2B
RetailMeNot
Austin, TX