Four Seasons to let guests choose mattress style

03/10/2014 | Los Angeles Times (tiered subscription model)

Four Seasons Hotels & Resorts is launching a plan to let guests customize their sleep style by choosing the level of firmness they want in a mattress. By 2016 all the company's properties will have the new program. Research, says Chris Hunsberger, executive vice president for product and innovation at Four Seasons, shows that "everyone has different sleep needs, but the desire for a good night's rest is a universal passion."

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