How to recover your reputation

03/13/2012 | Business Ethics magazine

Organizations and businesses work hard to build solid, trustworthy reputations, but inevitably many experience an ethical lapse that damages their brand, Larry Kahaner writes. In a report from the Institute for Business Ethics, authors Graham Dietz and Nicole Gillespie explain the link between ethics and trustworthiness. "Trustworthiness and ethical conduct share many common themes, including the centrality of values such as integrity, actions matching words, promise fulfillment, trying one's best, showing genuine concern for others and fairness," Dietz and Gillespie write.

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