Children in the 7-to-13 age bracket are expressing their preference for gadgets over toys, according to Allison Arling-Giorgi of The Intelligence Group. Two-thirds of that age cohort would rather have a smartphone or a tablet computer, according to research. Those 46 million children, part of what researchers are calling Generation Z, are "the main drivers behind parental purchases," said Arling-Giorgi.
Research: Older children prefer gadgets to toys
SmartBrief Job Listings for Retail
Total Wine & More
|Vice President of Marketing||
|Commercial Building Products Sales Specialist||
|Talent Acquisition Campus Recruiter||
TJX Companies Inc.
|Manager, Financial Accounting||