TNS: U.S. ad spending grew 4.1% in 2006

The final numbers from TNS Media Intelligence for 2006 show pronounced gains for spending on Spanish-language media, with ad spending on Spanish TV up 13.9%. The data also indicate that the largest marketers were moving into marketing areas not measured by TNS, including text ads on search engines, social network ads and online video spots.

View Full Article in:

Mediaweek · Wall Street Journal, The · Advertising Age (tiered subscription model)

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Manager, Marketing
New York, NY
VP, Membership Sales
Mobile Marketing Association (MMA)
New York, NY
Director Business and Legal Affairs
The Weather Channel
Atlanta, GA
Director, Industry Initiatives (Digital Video and AdvancedTV)
Interactive Advertising Bureau
New York, NY
Sr. Product Marketing Manager
San Francisco, CA