Column: Travel agents should get to know their tools

03/14/2010 | Travel Research Online

Columnist John Frenaye explains how travel agents can boost sales, productivity and efficiency by becoming better acquainted with the tools and technology they use. He found that the program he uses to manage his mailing list can develop a list based on the clients' locations. The discovery has led Frenaye to look more closely at the application and how he can capitalize on its abilities.

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