BuzzFeed plans for branded videos on growing channel

BuzzFeed is hoping to attract advertisers to its video channel that draws a monthly audience of 4 million with branded videos in line with the news site's advertorial content style. The company plans to pitch the idea at Digital Content NewFronts next month, with a goal of giving advertisers "an understanding of what makes BuzzFeed video unique," said company strategist Jonathan Perelman.

View Full Article in:

Advertising Age (free access for SmartBrief readers)

Published in Briefs:

SmartBrief Job Listings for Media

Job Title Company Location
Senior SEO Strategist
iCrossing, Inc.
New York, NY
Solutions Engineer
http://urbanairship.com
Portland, OR
Business Development Associate
inMarket Media LLC
CA
Sr. Manager, Sales Marketing - Mobile
Pandora Media, Inc.
New York, NY
Manager, Sales Marketing- Gaming & Entertainment
Pandora Media, Inc.
Oakland, CA