How not to be the laughingstock of the next conference you attend

03/15/2012 | InformationWeek

When you're pitching your startup idea at a conference, don't pretend your idea is unique if it isn't, Jonathan Feldman writes. "Would it be so terrible to acknowledge that there are other vendors in the space, and to tell folks what you're doing that will give you the best shot at winning the race?" he writes. Also, be honest about your product, and don't come off as a stalker of venture capitalists, he writes.

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