A 3-step process for setting realistic sales goals

03/15/2013 | Inc. online (free registration)

The first step to setting realistic sales goals involves examining your company's prior performance and projecting growth for the coming year, writes Vanessa Merit Nornberg. Afterward, you should figure out how much each representative is likely to contribute to the company's total sales. It's a good idea to consult with employees before finalizing your sales targets -- they may have even higher expectations than you do.

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