To get a true picture of e-mail metrics, look beyond click-through rates, experts advise. Who is unsubscribing and when, and what is leading to spam complaints?
Published in Brief:
|Director of Retail Operations||
Green Bay Packers, Inc.
|Green Bay, Wisconsin|
Christmas Tree Shops
|Union, New Jersey|
|Manager/Buyer, General Merchandise & Clothing||
New York University
|New York, New York|
|Supply Chain - Senior Specialist||
Total Wine & More
|Product Developer/Technical Designer||
Build-A-Bear Workshops, Inc