NCA: Candy sales don't suffer during Lent

03/16/2011 |

Even though many people vow to give up chocolate during Lent, "Lent doesn't have an overall effect on the sale of chocolate," said NCA's Susan Whiteside. One reason is the strength of Easter candy sales. "Based on polls, the most popular Easter candy is the chocolate bunny," Whiteside said. "Then come chocolate eggs, jelly beans and marshmallow candy such as Peeps."

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