Buffalo Wild Wings shares beer strategy

03/17/2013 | CNBC

Buffalo Wild Wings' tagline is "Your Home For Wings. Beer. Sports," and the most complex part of that combination may be the beer, the company said. The chain has a three-tiered draft beer strategy that incorporates the most popular national beer brands with regional and local brews specific to each market. "It's very important to us as a national chain to be able to go into every market and understand it so we can celebrate the local work that's being done and offer up those local choices at the individual restaurant level," said Andy Dismore, vice president of food & beverage experience.

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