Timberland's second foray into Boston has tighter focus

03/18/2011 | Boston Globe (tiered subscription model), The

New Hampshire-based Timberland has opened a new store in Boston, its first in the market since closing its only location in 1998. The seller of sturdy namesake boots and outdoorsy apparel says it plans to do things differently this time around, with a targeted, brand-specific merchandise lineup of footwear and apparel. "One of our biggest problems before was the lack of brand focus. We had too broad a range of products with things like women's handbags," said CEO Jeff Swartz.

View Full Article in:

Boston Globe (tiered subscription model), The

Published in Brief:

SmartBrief Job Listings for Retail

Job Title Company Location
Director of Financial Systems
Boscov's Department Store, LLC
Reading, Pennsylvania
SEO Manager
Bed, Bath & Beyond
Union, New Jersey
Beauty Senior Marketing Manager
Nordstrom
Seattle, Washington
Specialty Retail - Development Manager
The Container Store
Coppell, Texas
Outside Sales Representitive
Purity Cylinder Gases, Inc
Lansing, MI