Report: Digital outdoor advertising continues to grow

03/19/2014 | MediaPost Communications

Consumers' digital out-of-home media exposure is expected to grow at a compound annual rate of 8.6% between now and 2017, driving higher spending by advertisers and a CAGR of 14.2% for operator revenues, according to PQ Media. Consumers around the globe were exposed to digital out-of-home media for 14 minutes per week last year, up from eight minutes in 2007, the research shows.

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