Cannes creativity festival will offer lessons from Swedish shops

03/21/2013 | Advertising Age (tiered subscription model)

A "Made@Sweden" advertising course is being offered at the Cannes Lions International Festival of Creativity, promising to lend insight into the small but famous advertising community. "[T]he Cannes festival's new academy will try and offer an insider's perspective from Sweden's top creatives, techies, innovators, entrepreneurs and behaviorists," writes Laurel Wentz.

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